From d78cdb662c3ed713d99ebef8ccc7681a323f92d2 Mon Sep 17 00:00:00 2001 From: Shawn Tabrizi Date: Tue, 29 Oct 2024 23:14:06 -0400 Subject: [PATCH 1/9] Create bizdevbible.md --- bizdevbible.md | 80 ++++++++++++++++++++++++++++++++++++++++++++++++++ 1 file changed, 80 insertions(+) create mode 100644 bizdevbible.md diff --git a/bizdevbible.md b/bizdevbible.md new file mode 100644 index 0000000..f6d8074 --- /dev/null +++ b/bizdevbible.md @@ -0,0 +1,80 @@ +# The Polkadot BizDev Bible + +The Pros (and Cons) of building on Polkadot for each market audience. + +## The Polkadot Platform + +Polkadot is composed of two platforms: the Polkadot Cloud and the Polkadot Hub. + +These platforms have little overlap in the kinds of users they should appeal to, and the ones we should attract. + +### Polkadot Cloud + +The Polkadot Cloud is targeted toward large scale Web3 applications which plan to drive millions of transactions. + +One Core on the Polkadot Cloud can execute 1,500 transactions per second, which is approximately 4 billion transactions per month. We have seen applications easily execute nearly 10 million transactions in a month without an issue. + +The Polkadot Cloud will be the best place to onboard: +- Existing businesses who want to migrate existing large volumes of traffic. +- Custom Web3 solutions, which gain access to low level building primitives. + - Privacy Chains + - Trusted Execution Environments (TEEs) + - Zero-Knowledge Systems + - Large State Chains + - Large File Storage (ipfs, filecoin, large individual items) + - Large State Trees (billions of items) + - Social Networks + - Feeless transactions + - Subsidized operations and usage + - Businesses looking to abstract the blockchain from their users. + - Low Latency Applications + - Gaming + - MEV Resistance / Control Over Transaction Ordering + - Specific kinds of DeFi + - Periodic / Seasonal Demand (High Volume) + - etc.. + +The Polkadot Cloud will not be the best place for: +- New businesses and trying to grow a new customer base. +- Small engineering teams who are not able to take on maintenance needed to host a cloud service. + +### Polkadot Hub + +The Polkadot Hub will be a near-zero-cost entry into the Polkadot Ecosystem. + +Like many other blockchain platforms, the Polkadot Hub is a Layer 1 Smart Contract Network, secured by the Polkadot Cloud. + +The Polkadot Hub uses a next-generation smart contract platform which is backwards compatible with Solidity smart contracts. We should expect that other languages will also be supported in the future like ink! and Move(?). + +The Polkadot Hub also has Polkadot native features such as: +- Staking +- Governance +- Treasury +- Stablecoins +- etc... + +These should appeal to non-developer audiences in addition to developers passionate about the Web3 space. + +The Polkadot Hub will be the best place to onboard: +- Low Time Investment Builders + - New Developers + - Tinkerers + - Explorers +- Short-Term Projects + - Hackathons + - Fundraising + - +- Low Overhead / Small Teams + - Meme coins + - +- Passionate Users + - Active Polkadot Community + - Active Users of Polkadot Hub Applications + - Stablecoin Users +- Inconsistent Usage + - Periodic / Seasonal Demand (Low Value) +- Polkadot Native Extensions + - Account Abstractions + - DAOs + +## Audiences From 7de349577e0f9ede99a10673cf507574babd5c88 Mon Sep 17 00:00:00 2001 From: Shawn Tabrizi Date: Wed, 30 Oct 2024 00:49:26 -0400 Subject: [PATCH 2/9] Update bizdevbible.md --- bizdevbible.md | 192 ++++++++++++++++++++++++++++++++++++++++++++++--- 1 file changed, 184 insertions(+), 8 deletions(-) diff --git a/bizdevbible.md b/bizdevbible.md index f6d8074..6e74a0d 100644 --- a/bizdevbible.md +++ b/bizdevbible.md @@ -31,12 +31,14 @@ The Polkadot Cloud will be the best place to onboard: - Gaming - MEV Resistance / Control Over Transaction Ordering - Specific kinds of DeFi - - Periodic / Seasonal Demand (High Volume) - etc.. The Polkadot Cloud will not be the best place for: - New businesses and trying to grow a new customer base. -- Small engineering teams who are not able to take on maintenance needed to host a cloud service. +- New developers as the minimum bar for entry is quite high relatively speaking. +- End-users, as the Polkadot Cloud does not offer many services which appeal to this audience. + +These kinds of users should to the Polkadot Hub. ### Polkadot Hub @@ -44,7 +46,7 @@ The Polkadot Hub will be a near-zero-cost entry into the Polkadot Ecosystem. Like many other blockchain platforms, the Polkadot Hub is a Layer 1 Smart Contract Network, secured by the Polkadot Cloud. -The Polkadot Hub uses a next-generation smart contract platform which is backwards compatible with Solidity smart contracts. We should expect that other languages will also be supported in the future like ink! and Move(?). +The Polkadot Hub uses a next-generation smart contract platform that is backwards compatible with Solidity smart contracts. The Polkadot Hub also has Polkadot native features such as: - Staking @@ -59,22 +61,196 @@ The Polkadot Hub will be the best place to onboard: - Low Time Investment Builders - New Developers - Tinkerers - - Explorers + - Explorers (i.e. experts from other ecosystems) - Short-Term Projects - Hackathons - Fundraising - - + - Executing Legal Contracts - Low Overhead / Small Teams - Meme coins - - + - Whitepaper deployment - Passionate Users - Active Polkadot Community - Active Users of Polkadot Hub Applications - Stablecoin Users -- Inconsistent Usage - - Periodic / Seasonal Demand (Low Value) - Polkadot Native Extensions - Account Abstractions - DAOs + - Staking Pools + +The Polkadot Hub will not be the best place for: +- Doing things at large scale + - Large volume of traffic + - Potential issues with transaction inclusion + - Spikes in fees + - Large volume of data + - Expensive for the business and/or the end users +- Those who need more control over their application + - See Polkadot Cloud for customizability options. + +These kinds of users should go to the Polkadot Cloud. ## Audiences + +TODO + +### Existing Web2 Businesses + +### Successful Web3 Businesses + +### Startup Founder + +### Tinkerer + +## Polkadot Pitches + +There are many pitches which can be used to sell Polkadot to a business. + +### Less to Worry About + +> Audience: This pitch is targeted towards Web3 builders who compare Polkadot to other fragmented solutions like what is found on Ethereum. (separate settlement, execution, and data availability) + +The Polkadot Cloud is an all-in-one solution for deploying Web3 applications. + +You get: + +- Shared Security +- Elastic Scaling +- Battle Tested Rollup SDK + - Used by 40+ rollups, and a number of L1 chains +- Performant Rollups + - High Speed + - Low Costs + - Fast Finality +- Native Interoperability +- Trustless Bridges +- Predictable Fees + - Monthly Subscriptions / Fixed Renewal + - Market Purchases up to 1 month in advance +- Data Availability + +This means **you have less to worry about**! + +Focus on your business, let us do the rest. + +### Keep Your Profits + +> Audience: This pitch is targeted toward Web2 businesses whom offer products and services to a large user base. + +Compared to traditional Web2 systems, Web3 systems allows you to remove middlemen between you and your customers. + +Whether it be: + +- Payments +- Ownership +- Coordination +- Interoperability + +Web3 applications allow you to build ecosystems which are native to your application. + +Because Polkadot keeps the cost of deploying, using, and scaling Web3 applications low, you get to **keep your profits** generated by your community. + +### Full Control + +> Audience: This pitch is targeted toward engineering experts who want to innovate in Web3 without having to rebuild or establish everything from scratch. + +The Polkadot Cloud is the most flexible Web3 platform for applications and services. + +It makes minimal assumption about what you deploy, affording you maximum flexibility. + +With the modular Polkadot Rollup SDK, you can literally have **full control** of your application. + +- Pay fees with ANY token. +- Eliminate user fees all together! +- Direct control over transaction ordering and priority. +- Write your state transition function in any programming language. +- and more... + +Build on the shoulder of giants, without compromising your vision. + +### Resilience at Every Layer + +> Audience: This pitch is targeted toward someone who is Web3 focused. Someone who believes in the underlying mission of what Bitcoin and Ethereum have been bringing to the world. + +The Polkadot ecosystem prioritizes **resilience at every layer** of the network. + +- Light-Client-First Technology +- Decentralized, On-Chain Governance +- Trustless Bridges +- Sustainable Treasury +- Consumer Grade Hardware Requirements +- Decentralized Sequencers +- Scalable Validity Proofs +- Horizontal Scaling / Parallelization / Sharding +- etc... + +Polkadot does not compromise Web3 principles for vanity metrics or other bullshit. + +Polkadot is designed to solve real problems, and deliver on a world with less trust and more truth. + +### Launchpad Ready In: 3, 2, 1... + +> Audience: This pitch is targeted towards "degens" of the crypto community, who are looking for places to find the newest and hottest products in the space. + +Polkadot is proud to announce the Polkadot Hub. + +The Polkadot Hub is a new L1 blockchain running on the Polkadot Cloud, and a launchpad for builders to tap into over 6 billion dollars in tokens across the Polkadot ecosystem. + +The Polkadot Hub will be Ethereum compatible, meaning you can deploy your favorite Solidity smart contracts directly to the Polkadot ecosystem. + +The Polkadot Hub has native access to stable coins like USDC and USDT, as well as all of the tokens from the Polkadot ecosystem. On the Polkadot Hub, you can pay fees with any of these tokens. You can even hold stablecoins without needing any other token! + +The Polkadot Hub is a brand new, untapped resource for explosive product growth by tapping into one of the largest developer communities in the blockchain ecosystem. + +With millions of users at your fingertips, there is no better place to launch than the Polkadot Hub. + +## Polkadot Fact Sheet + +When presenting Polkadot, you may need to reference specific facts. You should find those here. + +### History + +- Founders + - [Gav Wood](https://twitter.com/gavofyork) + - [Rob Habermeier](https://twitter.com/rphmeier) + +- Milestones + - Polkadot Paper: October 2016 + - ICO: October 2017 + - Polkadot Cloud - Milestone I (Genesis): May 2020 + - First Cloud Services: December 2021 + - Gray Paper: April 2024 + - Polkadot Cloud - Milestone II (Elastic): October 2024 + - Polkadot Hub: TBD + - Polkadot Cloud - Milestone III (JAM): TBD + +### Technical Specifications + +- Block Time + - The Polkadot Cloud executes at 6 seconds per block + - Services on the Polkadot Cloud can execute up to 0.5 seconds per block +- Finality + - Finality can be as low as 12 seconds (2x 6 second blocks) + - On average, is around 30 seconds. + - 99% percentile is probably around 60 seconds (made up numbers, need data) +- Data Availability + - 10 MB per core per block + - Around 150 MB/s for 100 cores, and 6 second blocks + +### Benchmarks + +- Max total TPS achieved on Polkadot Cloud: ?? +- Max TPS achieved on Cloud Service: 1,500 TPS +- Max cores utilized: 50 + +### Ecosystem Metrics + +- Nakamoto Coefficient: 120 + - Approximately 1/3 the validator size (400) + - Highest among all peers +- Carbon Footprint: 71 TCO₂E / Year + - Lowest among all peers +- Rollups: 40+ +- External Polkadot SDK usage: + - Avail (previously Polygon) + - Cardano Midnight From 0f28af438d2086053a4a012898d9276216856b6d Mon Sep 17 00:00:00 2001 From: Shawn Tabrizi Date: Wed, 30 Oct 2024 01:13:15 -0400 Subject: [PATCH 3/9] add note about trustless bridges --- bizdevbible.md | 4 +++- 1 file changed, 3 insertions(+), 1 deletion(-) diff --git a/bizdevbible.md b/bizdevbible.md index 6e74a0d..c3c2fe5 100644 --- a/bizdevbible.md +++ b/bizdevbible.md @@ -198,7 +198,9 @@ The Polkadot Hub is a new L1 blockchain running on the Polkadot Cloud, and a lau The Polkadot Hub will be Ethereum compatible, meaning you can deploy your favorite Solidity smart contracts directly to the Polkadot ecosystem. -The Polkadot Hub has native access to stable coins like USDC and USDT, as well as all of the tokens from the Polkadot ecosystem. On the Polkadot Hub, you can pay fees with any of these tokens. You can even hold stablecoins without needing any other token! +The Polkadot Hub has native access to stable coins like USDC and USDT, as well as all of the tokens from the Polkadot ecosystem. The Polkadot Hub also has trustless bridges to Ethereum and other top blockchain ecosystems, meaning that you have worry-free access to basically any token within the crypto market. + +On the Polkadot Hub, you can pay fees with any of these tokens. You can even hold stablecoins without needing any other token on your account! The Polkadot Hub is a brand new, untapped resource for explosive product growth by tapping into one of the largest developer communities in the blockchain ecosystem. From ca8e43c1d33a694af62c06624050e2815c92191e Mon Sep 17 00:00:00 2001 From: Shawn Tabrizi Date: Wed, 30 Oct 2024 01:21:58 -0400 Subject: [PATCH 4/9] Update bizdevbible.md --- bizdevbible.md | 3 ++- 1 file changed, 2 insertions(+), 1 deletion(-) diff --git a/bizdevbible.md b/bizdevbible.md index c3c2fe5..c0b895b 100644 --- a/bizdevbible.md +++ b/bizdevbible.md @@ -219,7 +219,8 @@ When presenting Polkadot, you may need to reference specific facts. You should f - Milestones - Polkadot Paper: October 2016 - ICO: October 2017 - - Polkadot Cloud - Milestone I (Genesis): May 2020 + - Polkadot Cloud - Genesis: May 2020 + - Polkadot Cloud - Milestone I (Parachains): November 2021 - First Cloud Services: December 2021 - Gray Paper: April 2024 - Polkadot Cloud - Milestone II (Elastic): October 2024 From e19ff1325820c5fca6def46ca65e0eed83c76de1 Mon Sep 17 00:00:00 2001 From: Shawn Tabrizi Date: Wed, 30 Oct 2024 09:56:46 -0400 Subject: [PATCH 5/9] Apply suggestions from code review Co-authored-by: Yung Beef 4.2 <89395745+Yung-Beef@users.noreply.github.com> --- bizdevbible.md | 15 ++++++++------- 1 file changed, 8 insertions(+), 7 deletions(-) diff --git a/bizdevbible.md b/bizdevbible.md index c0b895b..59682d9 100644 --- a/bizdevbible.md +++ b/bizdevbible.md @@ -135,7 +135,7 @@ Focus on your business, let us do the rest. ### Keep Your Profits -> Audience: This pitch is targeted toward Web2 businesses whom offer products and services to a large user base. +> Audience: This pitch is targeted towards Web2 businesses who offer products and services to a large user base. Compared to traditional Web2 systems, Web3 systems allows you to remove middlemen between you and your customers. @@ -148,11 +148,11 @@ Whether it be: Web3 applications allow you to build ecosystems which are native to your application. -Because Polkadot keeps the cost of deploying, using, and scaling Web3 applications low, you get to **keep your profits** generated by your community. +Because Polkadot keeps the cost of deploying, using, and scaling Web3 applications low, you get to **keep your profits**. ### Full Control -> Audience: This pitch is targeted toward engineering experts who want to innovate in Web3 without having to rebuild or establish everything from scratch. +> Audience: This pitch is targeted towards engineering experts who want to innovate in Web3 without having to rebuild or establish everything from scratch. The Polkadot Cloud is the most flexible Web3 platform for applications and services. @@ -162,7 +162,7 @@ With the modular Polkadot Rollup SDK, you can literally have **full control** of - Pay fees with ANY token. - Eliminate user fees all together! -- Direct control over transaction ordering and priority. +- Have direct control over transaction ordering and priority. - Write your state transition function in any programming language. - and more... @@ -170,7 +170,7 @@ Build on the shoulder of giants, without compromising your vision. ### Resilience at Every Layer -> Audience: This pitch is targeted toward someone who is Web3 focused. Someone who believes in the underlying mission of what Bitcoin and Ethereum have been bringing to the world. +> Audience: This pitch is targeted towards someone who is Web3 focused. Someone who believes in the underlying mission of what Bitcoin and Ethereum have been bringing to the world. The Polkadot ecosystem prioritizes **resilience at every layer** of the network. @@ -200,11 +200,11 @@ The Polkadot Hub will be Ethereum compatible, meaning you can deploy your favori The Polkadot Hub has native access to stable coins like USDC and USDT, as well as all of the tokens from the Polkadot ecosystem. The Polkadot Hub also has trustless bridges to Ethereum and other top blockchain ecosystems, meaning that you have worry-free access to basically any token within the crypto market. -On the Polkadot Hub, you can pay fees with any of these tokens. You can even hold stablecoins without needing any other token on your account! +On the Polkadot Hub, you can pay transaction fees with any of these tokens, meaning you can even hold and use stablecoins without needing any other token! The Polkadot Hub is a brand new, untapped resource for explosive product growth by tapping into one of the largest developer communities in the blockchain ecosystem. -With millions of users at your fingertips, there is no better place to launch than the Polkadot Hub. +With millions of users at your fingertips, there is no better place to launch than the Polkadot Hub. You can have your **launchpad ready In: 3, 2, 1...** ## Polkadot Fact Sheet @@ -257,3 +257,4 @@ When presenting Polkadot, you may need to reference specific facts. You should f - External Polkadot SDK usage: - Avail (previously Polygon) - Cardano Midnight + - Bittensor From 9c3c15679927bbbb3862e0c0f8460fbca172e7fe Mon Sep 17 00:00:00 2001 From: Shawn Tabrizi Date: Wed, 30 Oct 2024 09:58:09 -0400 Subject: [PATCH 6/9] Apply suggestions from code review Co-authored-by: Yung Beef 4.2 <89395745+Yung-Beef@users.noreply.github.com> --- bizdevbible.md | 6 +++--- 1 file changed, 3 insertions(+), 3 deletions(-) diff --git a/bizdevbible.md b/bizdevbible.md index 59682d9..adbfccb 100644 --- a/bizdevbible.md +++ b/bizdevbible.md @@ -21,7 +21,7 @@ The Polkadot Cloud will be the best place to onboard: - Trusted Execution Environments (TEEs) - Zero-Knowledge Systems - Large State Chains - - Large File Storage (ipfs, filecoin, large individual items) + - Large File Storage (IPFS, Filecoin, large individual files) - Large State Trees (billions of items) - Social Networks - Feeless transactions @@ -35,10 +35,10 @@ The Polkadot Cloud will be the best place to onboard: The Polkadot Cloud will not be the best place for: - New businesses and trying to grow a new customer base. -- New developers as the minimum bar for entry is quite high relatively speaking. +- New developers, as the minimum bar for entry is, relatively speaking, quite high. - End-users, as the Polkadot Cloud does not offer many services which appeal to this audience. -These kinds of users should to the Polkadot Hub. +These kinds of users will instead be directed to the Polkadot Hub. ### Polkadot Hub From b95f6f0ae18187f451a2e25c230a3a3a31d4b134 Mon Sep 17 00:00:00 2001 From: Shawn Tabrizi Date: Wed, 30 Oct 2024 09:58:25 -0400 Subject: [PATCH 7/9] Update bizdevbible.md Co-authored-by: Yung Beef 4.2 <89395745+Yung-Beef@users.noreply.github.com> --- bizdevbible.md | 2 +- 1 file changed, 1 insertion(+), 1 deletion(-) diff --git a/bizdevbible.md b/bizdevbible.md index adbfccb..85b4bb9 100644 --- a/bizdevbible.md +++ b/bizdevbible.md @@ -15,7 +15,7 @@ The Polkadot Cloud is targeted toward large scale Web3 applications which plan t One Core on the Polkadot Cloud can execute 1,500 transactions per second, which is approximately 4 billion transactions per month. We have seen applications easily execute nearly 10 million transactions in a month without an issue. The Polkadot Cloud will be the best place to onboard: -- Existing businesses who want to migrate existing large volumes of traffic. +- Businesses that want to migrate already existing large volumes of traffic. - Custom Web3 solutions, which gain access to low level building primitives. - Privacy Chains - Trusted Execution Environments (TEEs) From a17c747d6cb5d4e84a053c50a92af1a1c7ae51cf Mon Sep 17 00:00:00 2001 From: Shawn Tabrizi Date: Wed, 30 Oct 2024 09:58:37 -0400 Subject: [PATCH 8/9] Update bizdevbible.md Co-authored-by: Yung Beef 4.2 <89395745+Yung-Beef@users.noreply.github.com> --- bizdevbible.md | 2 +- 1 file changed, 1 insertion(+), 1 deletion(-) diff --git a/bizdevbible.md b/bizdevbible.md index 85b4bb9..5f99e02 100644 --- a/bizdevbible.md +++ b/bizdevbible.md @@ -34,7 +34,7 @@ The Polkadot Cloud will be the best place to onboard: - etc.. The Polkadot Cloud will not be the best place for: -- New businesses and trying to grow a new customer base. +- New businesses that are still trying to create a customer base. - New developers, as the minimum bar for entry is, relatively speaking, quite high. - End-users, as the Polkadot Cloud does not offer many services which appeal to this audience. From c51150e9f3e64e178dfb745aa2d1d6ece9895958 Mon Sep 17 00:00:00 2001 From: Shawn Tabrizi Date: Fri, 15 Nov 2024 18:02:59 +0700 Subject: [PATCH 9/9] Update bizdevbible.md --- bizdevbible.md | 2 ++ 1 file changed, 2 insertions(+) diff --git a/bizdevbible.md b/bizdevbible.md index 5f99e02..0c26eda 100644 --- a/bizdevbible.md +++ b/bizdevbible.md @@ -2,6 +2,8 @@ The Pros (and Cons) of building on Polkadot for each market audience. +This document is not complete. Please help me finish it by opening a PR! :) + ## The Polkadot Platform Polkadot is composed of two platforms: the Polkadot Cloud and the Polkadot Hub.