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# The Polkadot BizDev Bible
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The Pros (and Cons) of building on Polkadot for each market audience.
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## The Polkadot Platform
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Polkadot is composed of two platforms: the Polkadot Cloud and the Polkadot Hub.
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These platforms have little overlap in the kinds of users they should appeal to, and the ones we should attract.
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### Polkadot Cloud
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The Polkadot Cloud is targeted toward large scale Web3 applications which plan to drive millions of transactions.
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One Core on the Polkadot Cloud can execute 1,500 transactions per second, which is approximately 4 billion transactions per month. We have seen applications easily execute nearly 10 million transactions in a month without an issue.
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The Polkadot Cloud will be the best place to onboard:
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- Existing businesses who want to migrate existing large volumes of traffic.
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- Custom Web3 solutions, which gain access to low level building primitives.
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- Privacy Chains
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- Trusted Execution Environments (TEEs)
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- Zero-Knowledge Systems
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- Large State Chains
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- Large File Storage (ipfs, filecoin, large individual items)
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- Large State Trees (billions of items)
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- Social Networks
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- Feeless transactions
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- Subsidized operations and usage
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- Businesses looking to abstract the blockchain from their users.
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- Low Latency Applications
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- Gaming
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- MEV Resistance / Control Over Transaction Ordering
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- Specific kinds of DeFi
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- Periodic / Seasonal Demand (High Volume)
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- etc..
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The Polkadot Cloud will not be the best place for:
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- New businesses and trying to grow a new customer base.
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- Small engineering teams who are not able to take on maintenance needed to host a cloud service.
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### Polkadot Hub
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The Polkadot Hub will be a near-zero-cost entry into the Polkadot Ecosystem.
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Like many other blockchain platforms, the Polkadot Hub is a Layer 1 Smart Contract Network, secured by the Polkadot Cloud.
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The Polkadot Hub uses a next-generation smart contract platform which is backwards compatible with Solidity smart contracts. We should expect that other languages will also be supported in the future like ink! and Move(?).
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The Polkadot Hub also has Polkadot native features such as:
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- Staking
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- Governance
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- Treasury
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- Stablecoins
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- etc...
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These should appeal to non-developer audiences in addition to developers passionate about the Web3 space.
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The Polkadot Hub will be the best place to onboard:
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- Low Time Investment Builders
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- New Developers
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- Tinkerers
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- Explorers
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- Short-Term Projects
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- Hackathons
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- Fundraising
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-
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- Low Overhead / Small Teams
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- Meme coins
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-
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- Passionate Users
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- Active Polkadot Community
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- Active Users of Polkadot Hub Applications
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- Stablecoin Users
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- Inconsistent Usage
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- Periodic / Seasonal Demand (Low Value)
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- Polkadot Native Extensions
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- Account Abstractions
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- DAOs
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## Audiences
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